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marble
and quartz
marble and quartz
Crown Marble & Quartz Ltd has teamed up
with world class suppliers of Engineered
Stone across the globe for distribution
in East Africa under the brand name
Kalingastone. CMQ has forayed into
building material segment to provide the
best premium range of Innovative stone
finishes to cater to the needs of all sections
of the market.
CMQ has a wide collection of marble and
quartz stones. Kalingastone is produced
with the best of natural and imported
raw materials, thus making it one of
the best available product. Technically
Kalingastone values are much superior
than Marble and Quartz keeping in mind
international standards, in terms of
scratch resistance, impact resistance,
water absorption, and maintenance.
These engineered marble and quartz
stones are suitable for various internal
applications areas, like kitchen tops, floors,
wall cladding, window sill, steps, risers,
reception tops, lift lobbies etc.
The Head of Business at CMQ – Rajan Iyer
says that this business was started at the
end of 2012 and has made a good presence
in the market, and CMQ is emerging as a
leading player in a short span.
The market has tremendous potential, and
poised for asizeablegrowth in thecomingyears.
CMQ has set a new trend in the kitchen top
segment, with introduction of quartz tops
replacing the traditional products.
CMQ has managed over 100 million in
annual turnover in 2 years. Rajan feels the
presence of the company showrooms has
also played a major role in creating visibility
and awareness amongst the walk in clients.
The major shift of clients to CMQ from other
players is due to the supply and installation
services we offer to all clients be it kitchens,
cladding, flooring, vanity tops, steps,
risers. The company has a well experienced
professional installation team from India
and has also nurtured the local installers, to
provide the best quality workmanship.
The major projects undertaken by CMQ
is One West apartments, Shanzu Beach
Resort Mombasa, Royal Apartments –
Nyali, Leo Properties – Wangapala Hotel,
Kille Developments, LBDA Mall, Farasi Lane,
Prodema , KCA Building , Simba Colt – Hotel
Division , DTB Bank, Chase Bank, Equity
Bank, National Bank, Bank of Baroda, Royal
Court Hotel, Pride Inn Hotel at Mombasa
and many other prestigious projects, in
residential, commercial, villas, offices, hotels,
schools and churches.
There are many ongoing ones like Diamond
Plaza, Hotel Crowne Plaza, TIARA II, Hilton
Hotel, Vienna Court, Le Mac by Mark
Properties etc.
Rajan says there is always a constant
shift in the buying potential and pattern
of customers, e.g. the granito tile users
shifting to granite tops as new first time
users , and also the replacement market
along with the midmarket segment shifting
to niche products like Quartz Marble.
However there is a need to educate and
create more awareness amongst the
customers about the use and maintainence
of new products, and assisting them
to select the right product for the
application. This would add value for
money to the customer.
There are quite a few challenges in
execution, keeping up with timelines for
installation in projects. Apart from utility,
the stones also portray the aesthetics,
when used as a covering for the floor ,
surface cladding or kitchen top. There is a
need for more better planning in defining
thestandards inproject installations, but due to
initial delays and absence of clarity in desired
finishing , the final look gets affected.
If this problem is understood and addressed
by the end user , the ultimate result will be
at par with expectations. Crown Marble
& Quartz Ltd aims to be customer centric,
service oriented, innovative and transparent.
In future as we expand our presence across,
we would like to add more innovative and
premium products to our portfolio.
We welcome our customers to visit any of
Crown Paints showrooms in Kenya located
at Westlands, Lavington and Karen, Nakuru,
Kisumu, Eldoret and Mombasa. Outside
Kenya Crown has set up showrooms in
Dar -es-Salam and Uganda.
