November 20, 2012: Kathunguini Secondary School in Machakos County has benefited from a fresh coat of paint worth Sh200, 000, courtesy of Crown Paints ‘Transform your world ‘ Corporate Social Responsibility (CSR) Facebook contest.
The school, which was nominated by Mr Patrick Nzomo, was ahead with votes, followed closely by Lodwar Mixed Primary School.
Nominating Kathunguini Secondary School for the contest, Nzomo wrote: “It’s a Harambee school that has changed lives in the community around it. It needs to be given a long-lasting attractive look.”
Crown Paints in its latest example of innovation launched the Facebook CSR contest in September, to leverage on the social connections of the public to nominate a not for profit institution that will benefit from a free paint makeover.
Crown Paints Chief Marketing Officer, John Hadley, said the campaign dubbed, “Transform Your World”, is part of the company’s strategic shift in corporate giving. The paint maker is focusing on sustainable projects that transform the lives of its target market.
“At Crown paints, we believe that small, everyday actions can add up to a big difference; and that the power of social connections can drive real change in the country. We want to leverage the power of the social graph and the ripple effects that each person’s actions can create, to inspire and enrol many more to make a difference,” said Mr. Hadley.
Crown Paints, the leading paint maker in East Africa, has been at the forefront in embracing new technology to improve both service delivery and product offering to its customers.
Recently, the paint maker launched a new brand of paint that would give buildings in any location within the region, whether on altitude or coast, long-lasting exterior finishes.
Crown Permacote surface protector is an advanced 100% pure acrylic and protective paint system that can be applied on all types of exterior surfaces.